Glossary / Up-Selling


What is Up Selling?

Up-selling encourages your consumers to buy a product or service which will make another purchase expensive e.g., an Upgrade or Premium Account.

What is the difference between Cross Sell and Up Sell?

Cross-selling and Up-selling are somewhat similar buying practices, as the primary purpose of both of them is to increase the profit of the seller. However, a major difference lies between them, which is customer intention.

In cross-selling, the consumer has no intention of buying the product, the product is just cross-sold to them. However, it is not the same in the case of Upselling, in upselling, upselling appeals to the customer’s desire of buying something.

Advantages of Up-Selling

The advantages of Up Selling include the following:

  • Optimizing Sales Value
  • Increasing Customer Value
  • Building trust
  • Adding a Personal Touch

Frequently Asked Questions

What is an Upsell product?

Up-Sell relates to offering higher-end products to the customer.

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