Store Sync • Catalogue Hub

Edit once. Every Shopify store updates instantly.

Apimio Store Sync is real-time bidirectional sync between your Shopify stores and one source-of-truth catalog. Two stores or eight, B2B + D2C, Shopify Markets in three regions — all from one Catalogue Hub. The Friday-afternoon manual sync ritual ends today.

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What multi-store operators report

Numbers from typical operators within the first quarter

8 hrs

freed per week from manual sync

90 sec

to update prices across 200 products in 3 stores

price-drift incidents reported after Store Sync is live

Real-time

bidirectional Shopify GraphQL + webhook sync

Multi-store reality

Two Shopify stores. One catalog. Daily drift.

Without Store Sync

With Store Sync

The Friday sync ritual

Export from store A, edit in spreadsheet, import to store B. Six hours every Friday afternoon, on a good week.

One canonical product, every store

Edit one record. Real-time bidirectional sync pushes the change to every connected Shopify store within seconds.

Price drift between stores

Update retail, forget wholesale. A dealer notices before your team does. Hard conversation, real margin gone.

Per-store overrides where needed

Retail price ≠ wholesale price. Set the canonical record + per-store rules. Both stores stay correct without duplicate records.

Incomplete listings publish anyway

No one catches missing dimensions until a customer returns a sofa that doesn't fit through their doorway.

Quality Guard catches gaps before publish

Products below your completeness threshold sit in a queue. Nothing incomplete reaches customers across any of your stores.

Adding a 3rd store doubles the work

Every new store is another admin to keep synced manually. The marginal cost of expansion compounds.

A 3rd, 4th, 5th store is one toggle

New store = new publishing destination on the same catalog. Zero new manual work per store.

How it works

Five-minute setup, lifetime of saved hours

From the moment you install Apimio, Store Sync is operational. No setup project, no consulting engagement.

1. Install from the Shopify App Store

Standard Shopify app install. OAuth, no API key configuration, no developer hours.

2. First sync runs automatically

Your existing Shopify products import into the Catalogue Hub. Your live store is the starting truth; nothing overwritten.

3. Connect store 2 (and 3, 4, 5…)

From inside Apimio, connect each additional Shopify store. Each store is a publishing destination on the same catalog.

4. Configure per-store rules

Pricing overrides, visibility rules, currency formatting, market-specific content — set once per store.

5. Edit anywhere, sync everywhere

Update a product in Apimio or in Shopify admin — bidirectional sync propagates the change across every connected store in seconds.

Install Apimio. Connect your second store. See it work in 5 minutes.

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What's included in Store Sync

Six features that come with the Catalogue Hub

Store Sync is part of Catalogue Hub — the foundation product. All six features below are included.

Bidirectional sync

Edits in Apimio sync to Shopify. Edits in Shopify admin sync back to Apimio. Real-time via GraphQL + webhooks.

Per-store overrides

Price, copy, visibility, shipping rules — different per store. Canonical product stays unified.

Bulk Price Update

Update prices across 200 products in 5 minutes. Filter by category, supplier, or tag. Multi-store aware.

Multi-Language

Native Shopify Markets integration. Per-market localized content + per-market pricing. AI translations available in 31 languages.

Variant Manager

Up to 2,048 variants per product internally. Smart projection into Shopify with intelligent grouping for matrices above the 100-variant limit.

Multi-location inventory

Shopify locations remain authoritative. Apimio publishes which locations each product can ship from per store.

Why managing multi-store from Shopify admin alone breaks

Shopify is excellent at running a store. It is not designed to be the source of truth for a product catalog that needs to live in two stores. The admin gives you one product editor per store. There is no "edit once, publish everywhere" primitive in Shopify itself.

That's by design — for a single-store merchant, it's fine. For a multi-store operator, it's the source of every catalog problem. The teams that win treat the "second store moment" as a signal to change the system, not work harder.

What "one source of truth" actually means for Shopify

A working source of truth has three properties:

A single canonical record per product. One row per SKU. Variants are sub-records — not duplicate records to keep in sync.
Bidirectional sync. Edits flow both ways. Apimio → Shopify and Shopify → Apimio.
Per-destination overrides. B2B and D2C share 90% of the catalog and differ on the last 10% — different prices, different copy framing, different visibility.

What you actually do every week, once Store Sync is in place

Bulk price updates across all stores in 5 minutes

Filter products by category, supplier, or tag. Multi-select. Apply a percentage change or a fixed offset. Every connected store updates inside a minute.

Sale scheduling without midnight stress

Set the start time, end time, and discount. Sales go live and revert on schedule across all stores. You sleep through both events.

Shopify Markets, properly handled

Multi-Language module integrates natively with Shopify Markets. Localized content per market, per-market pricing, currency handling. One catalog, every market.

How Store Sync handles common multi-store edge cases

B2B + D2C split: per-store visibility rules let a product be wholesale-only or retail-only without duplicate records
Multi-location inventory: Shopify locations remain authoritative; Apimio publishes which locations each product can ship from
148 variants per product (furniture matrices): Variant Manager handles up to 2,048 variants internally and projects safely into Shopify
Different brand names per store: per-store overrides on title, description, even product images
Markets in different currencies: integrates with Shopify Markets currency rules natively

How Store Sync compares

Apimio Store Sync vs alternatives

Same goal (keep Shopify stores in sync); very different operating models.

	Shopify admin alone	Syncio (sync-only app)	Apimio Store Sync	Enterprise PIM (Akeneo/Salsify)
Real-time bidirectional sync

Per-store overrides

Quality Guard publish gate

Sale Scheduler with auto-revert

Supplier CSV import + AI mapping

Trade Portal for dealers

Install + first sync

Mid-market price

For your vertical

Store Sync by use case

Same product, different stories per vertical.

Furniture & home goods

D2C + B2B = 2 Shopify stores sharing 90% of the catalog. Variant Manager handles 148-variant sofas. Multi-store ops without daily reconciliation work.

Fashion & apparel

Seasonal drops across multi-market storefronts. Multi-Language with AI translations for international D2C. Variant matrices for size × color × pattern.

Beauty & wellness

Ingredient-heavy SEO content per market. Multi-Language preserves INCI names; per-market regulatory overrides handle US vs EU rules.

Home décor & lifestyle

Marketplace + D2C + wholesale from one catalog. Per-channel overrides without duplicate products.

Outdoor & patio

Furniture complexity + aggressive seasonal markdowns. Sale Scheduler runs every promo automatically.

Shopify Plus organizations

8+ store orgs with Org Admin API integration. Catalog ops at the org level — bulk publishing across stores in one operation.

Schedule 20 minutes with our team — see Store Sync on your real catalog

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Store Sync FAQ

No. The first sync reads from Shopify into Apimio. Your Shopify data is the starting truth. After that, edits sync both ways. Bidirectional from day one.

Yes. Each connected store has its own pricing rules and per-product overrides. Base price + per-store delta (percentage, fixed offset, or manual override per SKU).

Yes. The Multi-Language module is built around Shopify Markets — localized content per market, per-market pricing, and currency handling.

Apimio is built for mid-market catalogs of 500–15,000+ SKUs. Bulk imports use Shopify's Bulk Operations API, so a 10,000-product first sync completes in minutes, not hours.

Syncio is sync-only. Apimio is sync + Quality Guard + Sale Scheduler + Supplier Bridge + Trade Portal + Apimio AI — the full catalog operations layer at comparable mid-market pricing.

Yes. Apimio shows a diff before sync. You can review and approve changes batch-by-batch, especially useful for large bulk operations.

Yes. Apimio uses Shopify Plus's Organization Admin API for org-level catalog operations. Bulk publishing across all stores in an org happens in one operation.

Per-store visibility rules let any product be hidden from any store. A wholesale-only line stays out of D2C; a retail-exclusive drop stays out of wholesale.

5 minutes from install to first sync. No configuration project, no consulting hours, no API key setup.

Yes. Store Sync is part of Catalogue Hub — the foundation product. Available on Basic ($199/mo) with multi-store add-on pricing as you scale.

Stop copy-pasting between Shopify stores

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