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26 Articles

E-commerce

E-commerce strategies, conversion optimization, and product content

Articles

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product data cleansing
E-commerce

How to Solve Product Data Chaos for eCommerce Teams: Guide with PIM

Product data chaos isn’t just annoying; it’s expensive. Companies lose an average of $12.9 – 15 million per year due to poor data quality and broken product info workflows. Inconsistent or missing product info hurts search, conversions, and customer retention. For example, errors in product feeds lead to up to 23% fewer clicks and 14%

October 6, 2025
effective campaign management
E-commerce

Maximizing Marketing ROI with PIM: A Guide for Effective Campaign Management

Is your marketing ROI dropping even after running multiple campaigns? Most brands face the same issue, not because their ideas are bad, but because their campaign management isn’t organized. And when campaigns slip, ROI drops. A well-built PIM system closes this gap by ensuring your marketing campaigns run smoothly and deliver stronger ecommerce ROI. What

June 12, 2024
data management tools
E-commerce

The Role of Data Management Tools in E-Commerce Growth

Experience how data management tools drive E-commerce growth! Book a demo today and start your journey immediately with Apimio PIM. In the world of online shopping, the use of data management tools has become essential for the growth of e-commerce businesses. These tools help companies collect, organize, and make sense of the vast amount of

January 4, 2024
data-driven ecommerce
E-commerce

Elevate your Ecommerce Business with Data-Driven Strategies

Streamline your product information processes, enhance data quality, and improve your overall e-commerce strategy without any upfront investment. Sign up Today. In the digital age, the ecommerce landscape is not just evolving; it’s revolutionizing. Have you wondered how successful ecommerce stores seem to know exactly what their customers want? The secret is all in the

December 20, 2023
e-commerce marketing strategies
E-commerce

What are the Last-Minute Holiday Strategies for E-commerce Success?

Feeling the holiday rush and worried it’s too late for your e-commerce business to boost sales? Don’t worry, you’re not the only one. For many e-commerce businesses, the final weeks before the holidays can be a make-or-break moment. But there’s still time to turn things around. So, take a deep breath and get ready to

December 12, 2023
E-commerce Strategies
E-commerce

What are the top 10 E-commerce Strategies for the New Year?

Have you ever wondered what sets successful e-commerce businesses apart as we step into the New Year? With the digital marketplace constantly evolving, it’s crucial for online retailers to stay ahead of the game. The New Year brings new opportunities and challenges, and being prepared with the right strategies is key to e-commerce success. In

November 30, 2023
product attributes
E-commerce

The Role of Product Attributes and SEO in E-commerce Success

Imagine you’re hunting for the perfect pair of running shoes online. You type “best running shoes” into a search engine and find a bunch of choices. How do you pick? Well, that’s where Product Attributes and SEO come in. They’re like your shopping helpers. Product Attributes tell you about the product, and SEO helps you

November 15, 2023
ecommerce inventory management software
E-commerce

E-commerce Inventory Management Software Guide

In ecommerce, efficient inventory management plays a crucial role in ensuring smooth operations and customer satisfaction. As online stores continue to grow in number and complexity, managing inventory manually has become increasingly challenging. This is where ecommerce inventory management software comes in. These tools are designed to simplify the process, reduce errors, and help businesses An inventory management system (or inventory system) is the process through which companies track all t

September 19, 2023
product data optimization
E-commerce

Essential SEO Strategies for Product Data to Maximize Sales

As seasoned SEO professionals, we understand that optimizing product data is not just about stuffing keywords—it’s about enhancing the overall shopping experience while making your products more discoverable. In the competitive world of e-commerce, especially on platforms like Shopify, leveraging advanced SEO strategies is crucial for standing out. This comprehensive guide delves into how you

July 10, 2023
multichannel marketing campaigns
E-commerce

Top Multichannel Marketing Campaigns: Real-Life Examples for Inspiration

These days, people interact with brands in many different ways—from social media to shopping in stores. That’s why successful companies are using multichannel marketing campaigns to reach customers wherever they are. Let’s explore the top multichannel marketing campaigns that can help you think about new ways to connect with your audience. What are Multichannel Marketing

June 22, 2023
product marketing strategy
E-commerce

Product Marketing Strategy: How to Create it Effectively?

Product marketing is important for the success of any business in today’s competitive business industry. It’s the key to connecting your product with your target audience, driving sales, and building brand loyalty. In this blog, we will guide you through the process of creating a successful product marketing strategy. Whether you’re a professional marketer or

June 21, 2023
Ecommerce Migration
E-commerce

The Ultimate Guide to Ecommerce Platform Migration

Ecommerce Platform migration and replatforming have become important strategies for businesses aiming to enhance their online presence, optimize performance, and unlock new growth opportunities in 2023. In this blog, we will delve into the world of ecommerce platform migration and replatforming, providing you with a comprehensive guide for navigating this complex process in 2023. We

June 9, 2023

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