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The Ultimate Guide To Cloud PIM: Why You Need One

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Cloud PIM is the next big thing in storage and file sharing. While using a cloud PIM service for your office can be a great way to save money, it also offers many other advantages you may not know about!

That’s the reason why a lot of brands are turning to the PIM Cloud. This setup creates a central spot where your brand can design and upload products and sync them with all other media channels.

 It’s an optimal solution for those who need a single point of contact between their designers and marketing teams. It helps streamline the file-sharing process, cutting out any potential errors.

In today’s post, I’ll tell you what PIM cloud is, how it is different from On-Premise PIM, and why every business needs its PIM cloud.

Well then, let’s get started.

What is a Cloud PIM?

A Cloud PIM is software that allows you to store, manage, organize and syndicate all of the product data in a centralized location (cloud server/ platform).

It allows retailers to create product catalogs and distribute them across a variety of eCommerce and sales platforms. PIM is in charge of all content required to market and sell products.

The method also verifies data quality and determines whether the data is suitable for multichannel distribution and internal use.

Cloud PIM vs. On-Premise PIM

cloud pim vs in premise pim

On-premise PIM platforms are software that is installed on-site. It’s licensed, so it’s hosted, stored, and managed on your servers, and you’re in charge of upkeep and integration. In many cases, this condition necessitates the hiring of specialized personnel.

On the other hand, Cloud PIM is software that is hosted by a third-party provider and uses Tier 1 infrastructure such as Amazon Web Services (AWS) or Google.

It gives you a lot of freedom regarding how you access your product data. Cloud PIM is scalable and dynamic, allowing it to adapt to the needs of particular businesses.

How is cloud PIM cheaper than open-source or on-premises PIM solutions?

Running a business is expensive, so finding low-cost software to automate tasks. The expense of assembly is eliminated with a cloud-based product content management system. There’s no need to recruit more people or deal with the maintenance headaches of a complex PIM system. 

All of these costs are eliminated with a SaaS solution because it is maintained, installed, and updated by a third-party organization.

When you use an on-premise PIM, you’ll have to pay for hardware, server, integration, maintenance, and upgrades. This can soon add up to a high cost, especially if you need to hire a large IT workforce to keep an eye on the system at all times.

Cloud PIM is cost-effective because you pay for the resources you use and don’t have to worry about maintenance or upgrades. You’ll always have the most advanced version of the platform because all updates are available immediately.

Benefits of Cloud PIM

benefits of cloud pim

Enhanced and Faster Speed

Cloud PIM offers enhanced speed and faster innovation. It has enabled companies to provide a more efficient performance by securing their data in the cloud. This has made it easier for them to offer a better service to customers than before.

Companies are now able to create new products and services faster than before. They can also improve their existing products and services. This is because they have access to their customer’s data in real-time, not just at certain time intervals.

Easy Maintenance and Access to Data

There are several cloud PIM benefits and advantages over traditional PIM in which it offers both flexibility and scalability to meet the growing demands.

The maintenance of information about products, services, and business processes would be easier with cloud PIM. Cloud PIM systems enable the users to access and search data from any place or system. The information stored in these systems can be accessed at any time through an internet connection.

Easy Collaboration with Employees and Customers

The cloud is a common platform for exchanging business and personal information. This is where cloud PIMs come into play. Now, businesses can take advantage of this technology to create new ways of collaboration with employees and customers.

Cloud PIMs allow users to connect all their devices to one system to store and manage all their data. Users can share data, create new contacts, organize notes, and search for essential documents on the go or at home.

Zero Vulnerability, Maximum Security

Cloud PIM is believed to be the most secure cloud software today. Several top-tier companies around the world are using it.

Cloud PIM has strictly complied with the highest industry standards. PIM cloud utilizes AES 256-bit encryption, salted hashing, and one-way hashing algorithms to protect your data. All data is encrypted at the backup time so that unauthorized parties cannot access it.

Increased Cost Efficiency

When you choose on-site PIM, you must pay for both the server and the employees to maintain it. A cloud-based PIM software solution can be a considerably more cost-effective choice, allowing even small and medium-sized enterprises to benefit from a high-quality PIM service.

Many SaaS PIM software suppliers provide different pricing schemes depending on your needs. As a result, PIM is entirely scalable, allowing your product information management system to develop alongside your company.

Effortless Product Scalability

Everyone wants to progress, but the pain that comes with it may not be worth it. When it comes to growing a business, you need new solutions that can assist you in growing rather than complicate things. Scalability isn’t an issue with a cloud-based PIM system because you won’t need to invest in new server capacity or pay IT, specialists.

SaaS PIMs strive to meet your current and future business demands. Because it’s on the cloud, PIM can store your product information indefinitely. (It’s also feasible to reach a larger audience through multichannel commerce.)

Who benefits from using a PIM?

Previously, installing new PIM software may take months. You’d have to find new servers if it wasn’t cloud-based. If the project were open-source, you’d need to have a committed crew on hand.

To allow third-party access, you may need to open up your network via VPNs or other expensive technologies in some circumstances. The following are examples of the types of persons who can benefit from using a PIM:

  • Manufacturers
  • Brands
  • Retailers
  • Distributors
  • Suppliers
  • IT Managers
  • Sales and Marketing Departments
  • eCommerce Specialists
  • Store Owners

Top 5 PIM Clouds Available


Apimio PIM cloud solution

Apimio, as a cloud PIM software, can do all of the heavy lifting for you. It makes no difference whether you manage 3000 or 3 Million products. Because the platform is scalable, it will expand to meet your growing business needs.

Upgrading or adding new functionality to old software can be a pain. On new infrastructure, you’d have to do software updates or reinstallations. All users need is a current browser to use cloud PIM software.

After that, you need to input your login information, and you’ll have immediate access to product information. Users are automatically notified of platform changes and new features. There will never be a need for pricey upgrades because you’ll always have the most recent version of the software.

Key Features:

  • Centralized product data
  • Data quality insights
  • Design product feed
  • Capability of linking digital assets and product information
  • Multi-languages support
  • Multi-currency support
  • Onboarding
  • Workflows

Checkout Apimio Pricing.


akaneo enterprise cloud pim solution

Akeneo is an enterprise-level technology that “powers your omnichannel and cross-border commerce initiatives.” The platform is designed to manage enormous amounts of product data, such as tens of thousands of SKUs and hundreds of product attributes.

With a high price tag and a basic system that lets you buy add-ons as needed, Akeneo is aimed at larger businesses rather than SMBs. Because the system is open-source, less tech-savvy users may be unable to see its full potential and may become overwhelmed by its lack of structure. 

Key Features:

  • Distribute product information through various media.
  • Centralized product information
  • Create a rule and validation workflow for supplier data


salsify cloud pim analytics

Salsify is a cloud-based personal information management system. It has a simple user interface that makes creating a product and distributing it to marketing and sales channels a breeze. A 30-day free trial period with a guided demo is also available, allowing you to try out this service before committing to its expensive price tag.

Key Features:

  • Real-time collaboration with teammates
  • Unlimited channels, workflows, users, and storage
  • Multiple languages support
  • Scalability
  • Easy reminders and requests from your suppliers.

Sales Layer

saleslayer pim in cloud

Sales Layer PIM is a next-generation product information management system that allows you to organize, evaluate, and connect your items while focusing on your marketing plan. 

Tools that allow you to review and assess the quality and completeness of your catalog, upload any files and media assets to the software’s DAM, share your content, and syndicate all your sales channels will help you maximize your product information management efforts.

Key Features:

  • Merge product catalogs
  • Multichannel retailing
  • Built-in quality scoring


plytix cloud pim software

Plytix is an all-in-one omnichannel marketing PIM system. Digital asset management (DAM), product data syndication, brand portals, product sheets, and analytics are among their services. Plytix’s free version is ideal for small firms new to product information management, while its Pro plan has many capabilities for mid-size and bigger businesses.

Key Features:

  • Bulk editing of product data
  • Extensive custom attributes
  • Import and export functionality
  • Formation of product feed


This article provides a detailed overview of the PIM cloud and why it is crucial for today’s businesses. If you’re looking for a way to improve your business’s productivity, then PIM cloud may be the solution you need. Sign up for free today to get things started right now: Apimio

Written by <a href="https://apimio.com/author/arslanooober-com/" target="_self">Arslan Hasan</a>

Written by Arslan Hasan

Arslan is the one of the Content Marketing Specialists at Apimio Inc. He writes about Research based guides for issues experienced by Ecommerce Managers.

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