Featured Blog
Time-to-Market (TTM): What Is It & How Can You Improve It?
Time-to-market (TTM) is a term used to describe the time it takes from the initial idea of the product to the final, finished product being put out in the market.
In a fast-paced economy where there is always someone doing something similar to what you’re doing, it’s important to gain a competitive advantage over them.
What are Product Variants & How Can They Benefit Your E-commerce Store?
A product variant is a unique variant that is used to identify specific products. Some products share common attributes, but there are some attributes that differ; these are called variants. Each product variant has its own unique identifier, such as price, and every variant is based on the same product definition.
2 Quick Ways of Importing Products to Shopify (in Bulk)
Import products quickly to your Shopify store via CSV, or directly import products from your dashboard to Shopify using a PIM tool.
Product Attributes: Everything You Need to Know (Definition and List)
Dropshipping is an order fulfilment method that does not require a business or entrepreneur to hold inventory or keep products in stock at a warehouse. Instead, they can set up a store with all the products that they’re selling, and each time an order is placed, it will directly be shipped to the customer by the third-party supplier.
What is Shopify & How Does Shopify Work For Sellers? (2021)
Shopify is a cloud-based e-commerce platform that giant brands and new entrepreneurs alike use to create online storefronts.
Shopify has a large customer base, and with time the platform has become extremely adaptable for different types of users. It takes minutes to set up a store and customize it to your liking.
How Can Retailers Reduce Digital Shopping Cart Abandonment?
Choosing the right platform for your Digital shopping cart abandonment is a big problem for online retailers. This happens when a user initiates a check out process on your online store but abandons the page before completing the purchase. So any product that was put in the cart but not purchased by the customer will be considered as “abandoned”.
Dropshipping in 2021: the Do’s and Don’ts
Dropshipping is an order fulfilment method that does not require a business or entrepreneur to hold inventory or keep products in stock at a warehouse. Instead, they can set up a store with all the products that they’re selling, and each time an order is placed, it will directly be shipped to the customer by the third-party supplier.
8 Brilliant Ways To Make Sure Your Ecommerce Product Images Stand Out (Quick Guide)
Techniques to improve size, resolutions, background, camera angle and SEO for images to boost clicks and effectively increase sales
7 Steps to Creating Powerful Product Descriptions that Sell
A product description is what describes the features and benefits of your products to potential customers. The aim with product descriptions is to provide the customer with enough information to make a well-informed decision. It should compel the user to buy the product immediately. The product description should be so convincing that the user thinks “I really need this in my life.”
Top 6 E-commerce Platforms to build a website in 2021
Choosing the right platform for your store is a crucial decision which will have a lasting impact on your business. You have to consider the cost of each platform, and decide whether you want to opt for an open-source platform or a cloud-based solution. After thorough research, we have gathered the 6 best e-commerce platforms in the market that you can use to jump-start your online business.
PIM vs MDM: The Difference, And How They Complement Each Other
What is Master Data Management (MDM)? Master Data Management or MDM can mean different things to each organization, depending on how they're used in a database. An MDM typically refers to a framework of technologies that help to manage all information within a company. This information can include...
PIM vs ERP: What’s The Difference? (Quick Overview)
An ERP contains different parts of data, including product, customer, logistics, and financial.
A PIM system on the other hand is designed solely to manage and store product information in a central location, and optimize it for sales and marketing purposes.
12 E-commerce Trends To Look Out For in 2021 (Checklist)
The e-commerce environment is constantly changing and evolving, with new technologies embracing the market. Companies are consistently battling each other to win a greater share of the pie.
Our biggest prediction for 2021 is that e-commerce will be taken over by M-commerce, with social media like Instagram and Facebook dominating online shopping.
7 reasons to leave ExcSpreadsheets for a PIM
Spreadsheets are a no-go for you when it comes to managing your e-commerce stores and product information for various reasons.
I’m here to highlight the various issues that arise with the use of Excel spreadsheets, and why it’s time you move to more efficient solutions; namely: PIM.
E-commerce Product Images: Best Formats
When it comes to e-commerce, visuals are a driving factor in the consumer’s buying decisions. If you get them right, you’ll be rewarded with a new sale, get it wrong and you’ll lose a potential sale and customer. Product images are the first things users notice, even before they read the product’s description. It’s crucial to put out pictures that don’t compromise the quality and load time of your e-commerce website.
How to Make your Products Stand out and Sell More Fast
Curious how can you draw attention to your e-commerce shop and make your products unique?
In this blog, we’ll give you some tips to improve your visibility and achieve higher product recognition in the market.
Key Indicators your Organization needs a PIM
Rich product data lies at the core of a successful e-commerce business, if you’re not able to deliver the right information to your consumers, you’re losing their interest and trust in your brand.
See what your organization can do with a PIM to ensure that.
Product Data: Definition and Importance in Online Selling
E-commerce has been growing at an exponential rate, and while a lot of businesses are entering the market, not all of them make it in the competitive environment and eventually have to exit. We know great customer service and product quality are essential to survival in the world of e-commerce,...
Drive more E-commerce Sales this Black Friday & Cyber Monday (2020)
With COVID still on the rise, Black Friday this year is going to be crazy for online shopping. Most physical stores and malls are still hesitant (or prohibited) to open, and over the past few months, more people have been shopping online than ever. The trend will continue well into the holiday season, with online stores being the only option for many.
The Best Online Marketplaces to Sell Your Products 2021 (Guide)
What are Online Marketplaces? Online marketplaces have become increasingly popular over the past few years. Shoppers are flocking to these platforms in huge numbers, for the convenience of shopping in one place. Competition on these marketplaces is fierce, there are a number of sellers on the...
Your Product Data will Determine your Online Success
While tactical marketing plays a huge role in creating appeal, what actually educates and leads to purchase is merchandised content. Especially online when shoppers can’t interact with a product physically, the more rich and detail-oriented your product data, the higher the chances of a shopper...